Not just an experiment.

Our Story

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Story to inspire the bold of tomorrow.


Welcome to the xLab - where truth in story comes to life. We keep it human, entice wonder, and above all, we get it done.

At xLab we are writers, directors, producers, and experience designers. Our rolling-stone mentality of getting the right thing done with the time we are given, is the water to our every day. The ones who's visions pull them into the abyss of great change for all, also bear a great burden. We step into that space proudly, spotlighting the power of good in humanity.

Our understanding of human behavior and cultural engineering, grants us the foresight to help guide the greatest movements in media and culture. We are the bold storytellers of the human experience and we are just hitting our stride.

We look forward to our continued good work with the minds of tomorrow.

Kevin Coop
Activist, Director, Human